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Superco AI Presentation

How I run my work through Claude, and the exact set-up to copy so yours does the same by next week.

The file structure I runCopy it and every session starts already knowing your clients, your tools and how you like things done. You stop re-explaining yourself.

The skills worth havingOne for each problem you told me about, and six free ones for everyone. Each is a job you do by hand today, done the same way every time, in under a minute.

The shortcutsThe eight things that cut my learning curve from months to a week.

Give the transcript of this session to Claude afterwards. It sets all of it up for you.

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Quick proof, so you know why to listen.

£0

spent on AI tooling since May.

0

hours in it since June 2024.

0×

Moby-Dick, in tokens, through the API in five weeks.

0

automated calls I never watched.

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Three things it made.

Superco AI Visibility Check — **AI Visibility Check**Superco's own lead magnet. 503 brands scored on whether AI recommends them. Click it for a full result.

StudioCanal UK licensing census — **StudioCanal licensing census**266,522 stores read, 24,071 checked by hand. Ask it a question and it answers.

**Helix Health calculator**A pharmacy group works out its own numbers before anyone gets on a call.

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The file structure

Every folder, and what it's for.

CLAUDE.md who it is for you. Read every session .env every API key, never pasted into a chat clients/ thrive/ profile.md all it should know about them historic-newspapers/ profile.md integrations/ jira/ jira.py how to talk to the tool LEARNINGS.md what it worked out, on top of the docs shopify/ LEARNINGS.md .claude/skills/ call-context/ SKILL.md the job, written down once LEARNINGS.md every skill carries its own grill-me/SKILL.md knowledge-base/ opinions.md what you believe about your craft slop-text-removal.md the AI tells it must never write design-system.md what good looks like on a screen memory/ what it got wrong once automation/ the jobs that run on a schedule

Why bother

Nothing lives in a chat. Anything that mattered went into a file, and the file is where the next session reads it. That's why it never asks you the same thing twice, and why a colleague can pick up where you left off.

Copy it today

Make the folders empty. Claude fills them as you work, and the transcript of this session tells it how.

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The file structure

Three things that sit alongside it.

TodoistEvery multi-step job Claude runs gets a task with a subtask per step, ticked as it goes. You can see what it's doing from your phone.

PlaywrightIts own browser, driven by code. Far quicker than Claude clicking around Chrome, and it can log in once and keep going.

Build loopFor anything big. It writes the scoring rubric before the build exists, builds, renders, then something that didn't do the building checks it.

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CLAUDE.md

The file it reads before anything else, every single session.

What it's for

How to reply to you and in which English. What to do every time without being asked. The hard rules it may never break. Where everything lives. Write it once and it stops needing reminding.

# CLAUDE.md, an excerpt from mine ## Hard rules - Use normal hyphens only. No em dashes or en dashes. - Write in British English spelling. - If Stef is clearly wrong, say so plainly. - Never bluff. If unsure or unverified, say so and check. - Always give an ETA up front for any task that runs longer than a couple of tool calls. - Every action that changes rows at scale ends with a random sample of 10 to 30 rows, shown in chat.

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.env, and Juliet

Just being able to pick up the phone when I want to.

.env ANTHROPIC_API_KEY=sk-ant-… DEEPLINE_API_KEY=… APIFY_API_KEY=… TODOIST_API_KEY=…

What it's for

One file holding every API key. Claude reads it, never you. With a Deepline or FullEnrich key in it, you say "enrich this list with phone numbers" and it does. No tool to learn.

Offer

Send me a list this week and I'll run it, so you see the numbers come back before you set anything up.

You: enrich this list with phone numbers and put them in a new column Claude: Reading contacts.csv. Using the Deepline key from .env. Running now. … Done. Numbers added where one was found, blank where not. Written to contacts-enriched.csv. Here are twenty rows at random so you can check them before you use any.

Happy to tailor this to your workflow. About thirty minutes on a call, sometime this week.

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Sophie

The first draft usually sounds very robotic.

.claude/skills/ linkedin-post-generator/ SKILL.md references/ corpus-128-posts.json pulled with Apify voice-rules.md measured, not described

How it was built

Pulled 128 of my own posts with Apify, measured how they're actually written, turned that into rules. It sounds like a person because it was made from one. The tone is a joke on purpose. Superco has years of published work to do the same with.

A prospect's AI assistant has been negotiating with my AI reply agent for 11 days. Neither of them told us. The thread is 34 emails long. They agreed a meeting time, moved it four times, and complimented each other's response speed. At email 29, my agent offered a case study. Her agent requested a security questionnaire. My agent completed it. We only found out because the calendar invite landed: "Intro call - AI x AI". We are letting them take the meeting.

Happy to tailor this to your workflow. About thirty minutes on a call, sometime this week.

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Tom

Pulling receipts and paid invoices for bookkeeping. About an hour a month.

automation/ finance-inbox/ scan_inbox.py runs 19:00 daily canonical.json one spelling per vendor logs/run.log integrations/ playwright/ the browser harness

FinanceInbox

Watches Gmail for invoices, converts to GBP, adds them to the tracker. I haven't typed a transaction by hand since July.

Browser harness

For the ones that never email a receipt. Logs in once, then once a month opens each portal and collects them itself.

# logs/run.log, 5 September Logged: 05/09/2026 £16.20 HubSpot - Starter Customer Platform Overhead / Expense / Monthly Ignored (1): August updates from Parallel newsletter, no transaction Attribution: apify - billed, no usage logged in 30 days

Happy to tailor this to your workflow. About thirty minutes on a call, sometime this week.

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Lisa and Sophie

I want it to ask me the questions rather than the other way round.

.claude/skills/ grill-me/ SKILL.md about a page

grill-me

Before it builds anything, it interrogates you: inputs, outputs, edge cases, the bits you'd forgotten to say. You answer questions instead of writing a brief. The most useful skill I have.

# grill-me/SKILL.md, the whole prompt Before building, grill me. Ask every question needed to avoid wrong assumptions. Focus on: - inputs - outputs - user checkpoints - failure modes - quality gates - anti-patterns - where this should be interactive vs YOLO

Happy to tailor this to your workflow. About thirty minutes on a call, sometime this week.

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Lisa

Some of the solutioning is quite poor. I think its sources are out of date.

integrations/ shopify/ docs/ the API docs, pulled in LEARNINGS.md what it worked out, on top calls/ your Shopify call transcripts

The integrations process

Every tool gets a folder. The docs go in, a learnings file sits on top, and it updates that file every time it discovers something. It stops guessing the moment it has something to read.

Your knowledge, in a file

The transcript puller takes your Shopify calls and writes what you know into the same learnings file. Then it answers from your knowledge, in your words.

# LEARNINGS.md, the one for my email tool ## Index 48 dated gotchas across ~925 lines. This index exists because the problem with this file is finding things. Leads: reading and writing - Lead label vs status are two different API fields - Writing a lead label uses POST /lead/data/update - A "not found" in the value cell becomes the value - …

Happy to tailor this to your workflow. About thirty minutes on a call, sometime this week.

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Skills, for everyone

Six worth copying on day one.

skill-creatorMakes your own skills. Record yourself doing the task once, hand it the recording.

call-contextA call transcript into decisions, actions and follow-ups. Everyone here sits in calls.

sales-call-researchA prospect brief before a call: what they sell, who they target, who you're speaking to.

format-fidelity"Make it exactly like this one." Matches a document's formatting at the smallest unit and proves it.

interactive-lead-magnet + brand-kitWhat made the Visibility Check. The brand kit pulls your palette and type off the live site first.

client-reportA branded performance report from live data, straight into the client's Drive. Inspiration for delivery.

Plus slop-text-removal.md: thirty-four named AI tells, checked before anything leaves. This page went through it.

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Tips

Eight things I wish someone had told me.

"Make this a standing rule"Say it when you don't want it to forget. It writes the rule into a file it reads every time.

DictateWhisperFlow. Talk instead of type; it's four times faster and it sounds like you.

Copy a process you already followFar better than inventing one with AI. Record yourself, hand over the recording.

pages.devFree hosting for anything it builds. One command.

/watchA YouTube link in, the transcript out, instantly. That's how I learned most of this.

/loopRun a prompt repeatedly while the session stays open. Force it to keep trying until a process is better.

/goalIt keeps working across turns until the condition is met. Set it and go to bed.

/doctorA setup checkup that diagnoses configuration issues and can fix them. Run it before you ask anyone.

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For inspiration

A meeting ends. A proposal arrives.

1. The call

A demo call happens. The recorder drops the transcript into the client's folder.

→

2. AutoProposal

Every six hours it checks for a demo with no proposal. It reads the transcript, the client's file and the proposal skill, and writes the draft.

→

The proposal on the right is the real Superco one for AGNODOS, built this way.

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For inspiration

Three more, to show what's possible.

A WhatsApp account connected to ClaudeSits in my client chats. Message it an instruction from my phone and it runs the whole set-up.

The lead magnet builderOne skill that makes calculators, scorecards and diagnostics like the Visibility Check, in the client's brand, hosted.

The design systemA page I asked for on a Saturday and didn't touch afterwards. The design file did the rest.

A page built from the design system with no changes

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What happens next.

I'll email everyone an implementation guide.Give it to Claude. It asks you a few questions, then builds the set-up you've just seen, for you.

Want more skills or processes?Tell me after this and we'll book a call this week.

One honest thing.It isn't instant. The first run of anything takes about three times longer than doing it by hand. Every run after that is the easy one.

Ask me anything.